Why Use Dynamic Yield?

Learn about the benefits of using Dynamic Yield’s personalization and optimization solution

Higher Conversion Rates

Dynamic Yield drastically reduces testing and decision-making from your work day, eliminates inefficient trial and error optimization efforts, and helps you quickly achieve the maximum conversion potential by automating the entire optimization process and acting upon data in real time. Here’s how it works:

  1. Select different content variations (for landing pages, ads, site sections, etc.).
  2. Our optimization engine will automatically test your variations.
  3. For every user type, a best converting option is identified and assigned.
  4. Automated predictions choose the best option for new incoming traffic.
  5. Every new user is automatically directed to the right destination for him or her.

Fast Results

  • User types are analyzed, identified and segmented.
  • Machine-learning algorithms predict the right experience per user.
  • Data-driven decisions implemented in real-time.
  • Automated optimization engine replaces standard A/B testing.
  • Real-time executions replace delays by manual work.

No Code Required

Finally, execute all your terrific ideas, because you are no longer dependent on code deployments and IT.

  • Upload activities, overlays and campaigns without requiring a developer’s code.
  • Change images, calls-to-action and messaging, quickly and in real-time.
  • Use ready-made templates that will save you lots of time and effort.

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Real-time Control

Have full control of every important element on your road to maximized conversions.

Targeted Promotions

Data

Campaigns

Landing Pages

Display Ads

Experiments