Our Mission

Become the world’s leading personalization OS

Dynamic Yield’s advanced machine learning engine builds actionable customer segments in real time, enabling marketers to increase revenue via personalization, recommendations, automatic optimization & 1:1 messaging.

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Executive Team

Liad Agmon

Liad Agmon

Co-Founder and CEO

Liad is a serial entrepreneur with rich experience as a startup founder and as a Fortune 500 executive. He founded information security vendor Onigma (acquired by McAfee) and social search company Delver (acquired by Sears Holdings). Following Delver’s acquisition, Liad served as a VP of New Services at Sears Holdings and on the board of its Home Electronics and Outlets business units. Liad served as an entrepreneur-in-residence at Bessemer Venture Partners and taught at the Entrepreneurship MBA program in Tel-Aviv University and at the Zell Program of IDC Herzliya. He holds a BA Cum Laude from Tel-Aviv University in Computer Sciences and Film Studies.
Omri Mendellevich

Omri Mendellevich

Co-Founder and CTO

Omri has over eighteen years of experience in developing profound big data, real-time systems. He was a Senior Team Leader at the Israeli Air Forces engineering unit, and he led an Engineering Team at Symantec, a leader in the information management and security market. Prior to joining Dynamic Yield, Omri was a Director of R&D at Virtual Web, an innovative start-up company focused on enhancing the engagement between site owners and their user base with powerful social tools that can be easily embedded on any website.
Ori Lavie

Ori Lavie

Senior Vice President, Sales

Ori manages all aspects of direct customer acquisition, from small businesses to enterprise-level sales, ensuring consistent growth in revenue and client reach. He is a seasoned sales executive with a deep understanding of customer acquisition and retention, and development of strategic partnerships. Before joining Dynamic Yield, Ori held numerous senior management roles in leading mobile and Internet companies. Most recently, Ori was VP of Sales at Comigo, and prior to that he was VP of Mobile Strategy at Conduit. Ori holds a BA in Computer Science from the Interdisciplinary Center in Herzilya, Israel.
Mukund Ramachandran

Mukund Ramachandran

Vice President, Marketing

Mukund leads the Marketing team and is responsible for all go-to-market and marketing functions including brand & corporate marketing, demand generation, product marketing & sales enablement. He has over 15+ years of experience in senior marketing positions in high-growth companies such as Krux, DataXu, Tremor Video and Yahoo!. Mukund holds an MBA from the Thunderbird School of International Management, and a Master’s in Management Studies from BITS, Pilani, India.
Ory Yassur

Ory Yassur

Vice President, Product Management

Ory leads the Product team and manages the full cycle of Dynamic Yield’s platform development. He is responsible for analyzing the market’s challenges and opportunities, defining product strategy and focus, and deriving a concrete roadmap of packaged capabilities. Before joining Dynamic Yield, Ory held various management roles in leading ad-tech and internet companies. Most recently he was Head of Product at Taboola. Ory holds a BA in Psychology and History from Tel-Aviv University.
Kevin English

Kevin English

Vice President, Customer Success

Kevin leads the Customer Success team for Dynamic Yield. He and his team are responsible for ensuring smooth onboarding, training, and ongoing product and technical support for our clients, world-wide. Kevin has over 15 years experience as a leader in the SaaS, data and analytics space and is passionate about applying data and technology to solve real-world business problems. Prior to his work at Dynamic Yield, Kevin was Vice President of Client Services at Qubit and has held leadership roles at Virtusa and IBM.
Elad Rosenheim

Elad Rosenheim

Vice President, R&D

Elad heads Dynamic Yield’s R&D and oversees all features from architecture through go-to-market production. Elad is an expert in data infrastructure and has extensive experience building teams from scratch around big data and machine learning. Before joining Dynamic Yield, Elad built mission-critical systems for the Israeli Air Force and worked as a software architect at SAP. Elad holds an MA in East Asian Studies from Tel-Aviv University.
Colton Perry

Colton Perry

Vice President, Channel

Colton leads the channel team at Dynamic Yield responsible for channel sales, technical and strategic partnerships and alliances, solutions and consulting partners, and corporate development. He has over 15 years of experience in leadership positions across technology, consulting, marketing, ecommerce, and sales with companies such as AutoTrader.com, Pet 360 (a subsidiary of PetSmart), EPAM Systems, and Monetate. He is also a member of the the advisory boards of Salesforce Commerce Cloud and IBM. Colton holds a Bachelors Degree in IS from Old Dominion University.
Blair Lyon

Blair Lyon

VP North America

Blair is the Vice President of North America at Dynamic Yield, responsible for new customer acquisition, go-to-market strategy and revenue generation across the continent. Blair has 25 years of international and domestic experience and deep expertise across a plethora of verticals. Prior to Dynamic Yield, Blair was CMO at Jornaya and VP of marketing at Monetate, leading the company’s era of hyper-growth. He also spent 10 years as CEO of TMX Interactive, an agency he founded that received the “Top Agency Award” four years in a row from the Internet Advertising Competition.
Driving Big Results with Personalization
500 Million
Unique Users per Month
10 Billion
Page Views per Month
500 Billion
Events Captured per Month

Board of Directors

Liad Agmon

Liad Agmon

Director

Liad is a serial entrepreneur with rich experience as a startup founder and as a Fortune 500 executive. He founded information security vendor Onigma (acquired by McAfee) and social search company Delver (acquired by Sears Holdings). Following Delver’s acquisition, Liad served as a VP of New Services at Sears Holdings and on the board of its Home Electronics and Outlets business units. Liad served as an entrepreneur-in-residence at Bessemer Venture Partners and taught at the Entrepreneurship MBA program in Tel-Aviv University and at the Zell Program of IDC Herzliya. He holds a BA Cum Laude from Tel-Aviv University in Computer Sciences and Film Studies.
Aviad Ariel

Aviad Ariel

Director

Aviad is a General Partner at Vertex Ventures, where he focuses on early stage enterprise software companies.
Prior to Vertex, Aviad was an investor with Bessemer Venture Partners, where he invested in and worked closely with some of Israel’s best startup companies including Traffix (acq. by F5), Ravello Systems (acq. By Oracle), Soluto (acq. by Asurion), Altair (acq. by Sony), Leaba Semiconductor (acq. by Cisco), Intucell (acq. by Cisco) and Wix (NASDAQ:WIX). Prior to Bessemer, Aviad worked at McKinsey & Co in NY, and he started his career as a software developer and a team leader in Scitex and Marvell. Aviad holds a dual B.Sc degree in Computer Science and Physics from Tel Aviv University and an MBA from The University of Chicago Booth School of Business.
Adam Fisher

Adam Fisher

Director

Adam is a partner at BVP, where he manages the firm’s Herzliya office focused on investments in Israel and Europe. He joined BVP in 2007 after nine years with Jerusalem Venture Partners, where he was partner in their New York, Jerusalem and Beijing offices. Adam covers several areas of investment at BVP, but is focused primarily on consumer Internet companies, such as MyHeritage, Wix, Soluto, BillGuard and Fiverr, in his current portfolio. During his venture career, he has been involved in multiple exits across sectors and geographies, including Allot Communications (ALLT), Axis Network Technology (acquired by Ace Technology), Cogent Communications (COGT), Dune Networks (acquired by Broadcom), Intucell Systems (acquired by Cisco), Native Networks (acquired by Alcatel), Storwize (acquired by IBM) and Traffix (acquired by F5). Adam received a Bachelor of Science in Foreign Service from Georgetown University where he majored in economics and international business diplomacy.
Eric R. Schnadig

Eric R. Schnadig

Director

Eric is an executive, entrepreneur and investor with extensive experience building, leading, and advising public and private companies in high growth technology markets. Eric has played key roles in raising $100M+ in funding for early and growth stage companies and providing over $2.6B in liquidity to investors and shareholders.

Currently Eric is the CEO of Tervela, the creator of Cloud FastPath, the market-leading Data in Motion software as a service (SaaS) platform. Previously Eric was Senior Vice President of Worldwide Sales and Business Development for publicly traded Unica Corporation, the #1 provider of marketing automation software, where he grew annual revenues from $3M to over $120M before the company was acquired by IBM for $500M. Eric also held sales and marketing roles at Kenan Systems, during Kenan’s growth from $10M to over $250M. Eric was a Director at Neolane, S.A. (bought by Adobe for $600M) and Empathica (bought by Mindshare for $40M).

Eric is founder and Chairman of R-E-A-C-H, a not for profit organization promoting research, education and awareness for children with Hirschsprung’s disease.

Eric is a Phi Beta Kappa graduate of Swarthmore College.

Ziv Kop

Ziv Kop

Director

Prior to Marker, and between 2014-2016 Ziv served as a Board Member and COO at Outbrain and as a Managing Partner at GlenRock Israel since its inception in 2003 and until 2013. At GlenRock Ziv led investments in promising technology and healthcare startups including Mobileye (NYSE), Quigo (AOL), Outbrain, Kamada (NASDAQ), Evogene (NASDAQ), Rainbow Medical among others, and served on the board of 10 private and public companies.

Previously, Ziv was the CEO and a management consultant at POC Management Consulting where he was involved in dozens of strategic consulting projects for corporations and startups. Ziv served for six years in the Israeli Navy as an officer and a fleet and patrol boat commander.

Jeff Epstein

Jeff Epstein

Advisory Board

As an Operating Partner in Menlo Park, Calif., Jeff joined Bessemer in 2011. He focuses on cloud computing, Internet advertising technology and consumer Internet opportunities. Jeff most recently served as Executive Vice President and Chief Financial Officer of Oracle, one of the world’s largest and most profitable technology companies, with a market value of over $150 billion. Prior to joining Oracle, Jeff served as Chief Financial Officer of several public and private companies, including DoubleClick (sold to Google), King World Productions (sold to CBS) and Nielsen’s Media Measurement and Information Group. Jeff holds an MBA from the Stanford University Graduate School of Business where he was an Arjay Miller Scholar, and a BA from Yale College where he graduated summa cum laude Phi Beta Kappa.
Daniel Shinar

Daniel Shinar

Director

Daniel is the CEO of Clatech Ltd. and leads Technology investments in Israel for Access Industries. Daniel also serves on Access and Claltech’s behalf as a board member at a number of global technology companies, including Rocket Internet (FRA:RKET), Global Fashion Group (GFG) and Lazada, and he holds board or board observer positions in Israeli companies including Yotpo, Iron Source, Zerto. LightCyber and others.

Prior to Claltech & Access Daniel served as Vice President of Strategy & Business development at Clal Industries, one of Israel’s leading investment companies, and served as a board member or observer in companies such as Nesher, Golf&Co, Jafora, Netvision (Acquired by Cellcom), Jordan Valley (acquired by Bruker), Aternity (Acquired by Riverbed), Tigo, Fundtech (acquired by GTCR) and others. Prior to Clal Daniel held analyst positon at Elron (Nasdaq&TLSE: ELRN), an Israeli investment company focused on tech.

Daniel is an alumni of Harvard Business School, where he completed the school’s Program for Leadership Development. He also received a law degree (LLB, with honors) and an MBA from the Hebrew University of Jerusalem.

Tal Zohar

Tal Zohar

Advisory Board

Tal is the Director of Online Marketing at Wix.com. In his 4.5 years at Wix, Tal has recruited, trained and managed a strong marketing team of 25 employees who manage all online marketing efforts including Google Search, Google Display, Facebook, Direct Media Buying and Affiliates in 11 different languages, with a yearly advertising budget of over $40M and growing by 100% each year. Before Wix, Tal was an entrepreneur in various fields. Tal is an Industrial Engineer from Ben Gurion University and an MBA graduate from Tel Aviv University.

Backed by the Best in The Business

Backed by the Best in The BusinessBacked by the Best in The Business
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"Activating one coherent data set within a single platform is really powerful."

Sebastian Hasebrink
Founder & Managing Director, Juniqe
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"We're running hundreds of personalization campaigns at any given time."

Benjamin Ludigs
CRO, Lamoda

With Dynamic Yield, Sephora customers can seamlessly find the right
products

With Dynamic Yield, Sephora customers can seamlessly find the right products for their beauty
needs. Personalisation is at the core of our eCommerce strategy and partnering with Dynamic Yield allows us to craft
truly customised shopping experiences across all touch points.

Alexis Horowitz-Burdick

Alexis Horowitz-Burdick
Managing Director, Sephora


Dynamic Yield allows us to reimagine the onsite experience for different consumer profiles

Dynamic Yield allows us to reimagine the Fjallraven onsite experience for different consumers. Their technology saves us countless hours of development time and helps us expose our users to more items while reducing the number of clicks a shopper needs to find a product.

Sam Minassian

Sam Minassian
Digital Marketing Manager, Fjallraven North America

READ CASE STUDY


Dynamic Yield is the perfect tool to help us maximize the value of our video library

Dynamic Yield is the perfect tool to help us maximize the value of our vast video library. We can now automatically serve the most relevant videos to millions of viewers in minutes, delivering a unique experience to each Hallmark Channel visitor.

Josie Ventura

Josie Ventura
Vice President, Digital Crown Family Networks

READ CASE STUDY


Dynamic Yield helps us deliver truly responsive experiences

Our customers demand excellence from us and our couriers. Working with Dynamic Yield helps us to deliver the truly personalized and unique shopping experience online that our shoppers receive offline. Finding new innovative technologies to bring us closer to our customers makes a huge difference for us.

Neils Tonsen

Neils Tonsen
CEO, Lamoda

READ CASE STUDY


We were blown away by how quickly the Dynamic Yield team allowed us to personalize our website

To be honest, we were worried about personalization taking months to get up and running and making life difficult for our engineers. In weeks, we were independently delivering unique experiences to all of our customers without increasing the burden on IT.

Kelly Park

Kelly Park
Director of eCommerce and Outdoor Sales, ibex

READ CASE STUDY


We’ve completely transformed the fan experience on our website

We’ve completely transformed the fan experience on our website by working with Dynamic Yield. Their technology allows us to harness all of our data in one platform and act on that data to craft tailored sessions for every fan. It is truly a splendid product!

Robert Blanck

Robert Blanck
Head of eCommerce and Advertising, BILD

READ CASE STUDY


I was able to independently personalize all of our sites just weeks after signing

As soon as I saw Dynamic Yield, I was excited by the possibility to leverage the platform to grow and engage our readership. Training and setup were a breeze and the tool has been an unbelievable asset.

David Lindsey

David Lindsey
Chief Digital Officer, MediaDC


Dynamic Yield directly increases the number and quality of successful matches on our platform

As a career portal, giving the right users the right content at the right time is the very core of our business. We’ve seen great success applying Dynamic Yield to our career portal to automatically optimize each user’s experience through tools such as personalized job recommendations.

Gijs Verheijke

Gijs Verheijke
CEO, everjobs Asia

READ CASE STUDY


We personalized homepage offers in real time and increased sales 35%

With Dynamic Yield, we optimized our homepage and uploaded different variations of stand-alone products and sale offers to guide customers through the sales funnel. Instead of theorizing what would work best, we were able to automatically test different promotions and act on crucial decisions in real time.

Hezi Rotem

Hezi Rotem
CEO, Sabon

READ CASE STUDY


Dynamic Yield empowers us to apply our insight to a data-driven merchandising strategy

The ability to continuously test and learn which experiences work best has been essential in increasing revenue.

Doug Hall

Doug Hall
Director of Marketing, Nature Hills

READ CASE STUDY

Dynamic Yield has been an invaluable partner to MyHomeMove

With Dynamic
Yield we can deploy multiple personalization and optimization strategies from a single platform. Their customer
success team is both responsive and innovative, constantly working with us to achieve better performance.

Neal Preece

Neal Preece
eCommerce & Online Director, My Home Move

Dynamic Yield helps us test and elevate the user experience to another
level

We have deployed Dynamic Yield's solution to improve onsite messaging, conversion optimization
and lead generation. Their team offers great service and provides us with both creative solutions and technical
enhancements to improve site performance.

Ivan Pavlovic

Ivan Pavlovic
Marketing Manager, GenExtreme


I was blown away by Dynamic Yield's capabilities and ease of setup

The training and customer success team is world-class and allowed us to save valuable development time and drive sales within days of deployment.

Erik Smith

Erik Smith
Media Director, Lawrence of La Brea


Dynamic Yield allows us to deliver a standout experience when players arrive onsite

With Dynamic Yield, we can personalize thousands of landing pages automatically to drive conversions. Optimizing this valuable acquisition channel has increased engagement, driven stronger loyalty and increased lifetime value.

Elad Rahamim

Elad Rahamim
Webmaster, Winner.com

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