ADVERTISING PERSONALIZATION

Improve paid media ROI with predictive personalization and experimentation

Optimize post-click experiences, run personalized retargeting banners, and build targeted landing pages at scale.
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Integrate personalization within your paid media strategy

Maximize results from your paid media campaigns by designing consistent user experiences across multiple touchpoints, optimized for each user’s preferences.
Synchronize the complete customer journey
Synchronize the complete customer journey
Enrich your retargeting and acquisition campaigns by uploading online and offline customer data, then cookie-matching it with 3rd party RTB platforms.
Personalize and optimize post-click experiences
Personalize and optimize post-click experiences
Continuously run A/B tests to optimize post-click experiences. Customize the layout, content, and design in real time for different acquisition channels and marketing campaigns.
with personalized banners
Engage customers with personalized banners
Optimize and personalize display ads to be served on third-party sites and ad networks. Dynamically build and serve ads based on integrated data feeds, optimized for your most valuable KPIs.
Create and personalize landing pages at scale
Create and personalize landing pages at scale
Use an out-of-the-box landing page builder, which includes all the powerful personalization, recommendations, messaging, and optimization capabilities baked into the Dynamic Yield platform.
Build Facebook Custom Audiences with Dynamic Yield data
Build Facebook Custom Audiences with Dynamic Yield data
Build rich customer segments in Dynamic Yield, based on 1st, 2nd, or 3rd party data, then sync them to Facebook Custom Audiences to enrich and improve your targeting audiences.
Split test campaign links
Split test campaign links
Use Dynamic Links to run split URL tests on campaign banners, search ads, email links, or social media posts. Let Dynamic Yield’s multi-armed bandit algorithms automatically allocate traffic to the best performing pages.

Dynamic Yield integrates with the tools you already use

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