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A/B Testing & Optimization Article

High-impact eCommerce navigation optimization ideas to to improve product discovery

by Leah Retta
Data & Analytics Article

Online Privacy: The Realpolitik of Browser Wars and the Future

by Elad Rosenheim
A/B Testing & Optimization Article

The rise of headless commerce – a comprehensive technical guide

by James Hampson
A/B Testing & Optimization Article

Prioritization Template for Personalization Program Management

by Kamal Karim
user conversion personalization platform
Targeting & Personalization Article

Choosing the right experimentation and personalization platform; do or die

by David Mannheim
A/B Testing & Optimization Lesson

There are no failed A/B tests: How to ensure every experiment yields meaningful results

by Alex Fitzgerald
search discovery
Targeting & Personalization Article

Search Discovery on how experience optimization can kickstart digital transformation

by Gabrielle Blinderman
Targeting & Personalization Article

Takeaways from XP Roundtable: Amazon in Times of Crisis

by Gabrielle Blinderman
A/B Testing & Optimization Lesson

Guidelines for running effective Bayesian A/B tests

by Ron Kenett and David Steinberg
A/B Testing & Optimization Lesson

A/A testing and decision making in experimentation

by David Steinberg and Ron Kenett
Product Recommendations Lesson

The rise of deep learning-based recommendations

by Vladi Rozhavsky
Personalization & Targeting Lesson

Strategizing for omnichannel personalization at scale

by Shana Pilewski
Advanced Experimentation Lesson

Server-side testing and personalization explained

by John Peeler
client-side vs server-side
A/B Testing & Optimization Lesson

Client-side vs server-side A/B testing and personalization

by Russell Tan and John Peeler
apmex product recommendations
Product Recommendations Lesson

The gold standard for recommendations: An APMEX case study

by Leah Retta
replenishable products
Recommendations Article

Product recommendation best practices for brands selling replenishable products

by Ben Aflalo
Targeting & Personalization Article

How Lamps Plus is helping customers redesign their homes during quarantine and recovery

by Dalin Brinkman
Targeting & Personalization Article

RFP Template for Personalization and Experience Optimization

by Yaniv Navot
Maintaining an engaged remote workforce throughout COVID-19
Article

Lessons from HR – maintaining an engaged remote workforce throughout COVID-19

by Noa Swickley
client-side A/B testing
Advanced Experimentation Lesson

Client-side testing and personalization explained

by Russell Tan
virtual events
Targeting & Personalization Article

Virtual marketing events to attend geared towards COVID-19

by Gabrielle Blinderman
CRO & Growth Marketing Article

How retailers can maximize the influx of organic search traffic to PDPs during COVID-19

by Shana Pilewski
recommended reading
Targeting & Personalization Article

Recommended COVID-19 reading – a curated list of the week’s top marketing articles

by Leah Retta
tips from home
Targeting & Personalization Article

Tips from Home: Marketing strategies from the Dynamic Yield team during COVID-19

by Leah Retta
Targeting & Personalization Article

Navigating COVID-19 – best practices marketers should adopt during times of crisis

by Ben Malki
Targeting & Personalization Article

How marketers can manage irregular inventory levels during COVID-19

by Meira Farber and Leah Retta
Targeting & Personalization Article

The positive stories of brands who are fighting coronavirus with a purpose

by Elizabeth Spektor

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