Personalization and conversion optimization blog from the experts at Dynamic Yield.
How to successfully pitch personalization to your boss
A common hurdle to personalization adoption is often achieving buy-in from a strong executive sponsor. It’s time to turn yours into a champion for the cause.
The book for developing your personalization ecosystem – vision to reality
A guide meant to help organizations better understand the resources, processes, and cultural mindset necessary to support a successful program.
Be my valentine – an eCommerce marketers handbook to the most romantic day of the year
The important characteristics of Valentine’s Day for marketers to consider along with some strategies proven to show love and drive conversions.
How financial brands can set realistic personalization expectations and still see big results
Instead of taking a revolutionary approach to personalization, financial institutions can start by first dipping their toes in the water.
LiveArea’s Douglas Hollinger on educating clients in a new personalization-driven world
The Senior VP of Strategic Consulting for LiveArea discusses the evolution of personalization and what educating clients looked like in the early 2000’s versus now.
Personalization is a marathon – not a sprint, new report finds
Every year we generate and analyze the responses from our personalization maturity self-assessment test. Discover the results from our 2019 report and find out what’s changed since last year.
Turning your customers’ mobile pain points into purposeful experiment design
It’s time for mobile to play a more prominent, if not a starring role, in your optimization and personalization program.
Employee Spotlight: Matthew Kelly
Employee Spotlight is a series meant to surface stories of the amazing individuals behind our omnichannel personalization platform. This month meet Matt, a Team Lead from Market Development.
APMEX turns personalization into gold (Case Study)
Learn how the precious metals retailer, APMEX, personalized experiences for its extremely diverse customer base, resulting in double-digit growth with Dynamic Yield.
Dynamic Yield Makes Deloitte’s 2018 Technology Fast 500 List
Dynamic Yield is honored to be recognized as a tech leader, earning a spot in the top quartile of Deloitte’s Fast 500 awards program in North America.
Meet the new Dynamic Yield brand – a story of our evolution and growth
As champions of digital transformation, we set out to rebrand Dynamic Yield, from content to design, development, all the way to product marketing.
Apply visual analytics to your personalization campaigns with our ContentSquare integration
With our ContentSquare integration, tap into visual analytics for easy analysis of important interactions made with experiences launched through Dynamic Yield.