Navigating COVID-19 – best practices marketers should adopt during times of crisis
From your value proposition to SEO, messaging, and more – this post will help you navigate COVID-19, regardless of industry or company size.
How to create an ongoing culture of experimentation
Continuous optimization of the customer experience stems from instilling a deep sense of understanding around new concepts, mentalities, and goals.
Be my valentine – an eCommerce marketers handbook to the most romantic day of the year
The important characteristics of Valentine’s Day for marketers to consider along with some strategies proven to show love and drive conversions.
The Roles & Structure of an Agile Personalization & Optimization Team
Defining the roles and responsibilities of a scalable personalization and optimization team. Learn how to structure an agile team!