How To Stop Marketing Like It’s 2007
As unified technology stacks replace disjointed point solutions, marketing will become easier, not harder, in 2017.
Introducing: 6 Notification Templates to Increase Your Conversions
Templates aren’t just for widgets, like product recommendations, anymore. They are an essential part of any web business’ personalization and optimization plan.
One Segmentation Secret to Influence 98% of Prospective Travelers
With the right technology and best practices, travel businesses can get to know the consumer and her needs.
The Year That Was: The Top Personalization Trends of 2016
Before we say goodbye to 2016, let’s examine the most important personalization and optimization trends of the last 12 months.
A Satisfied Customer is the Best Advertisement
Dynamic Yield hosted its first “Rise & Dine” in Europe and the customers were the stars of the show.
Real-Time Personalization: The Gift That Helps Gift Giving
Here’s how real-time personalization can help shoppers find gifts for friends and family during the holiday shopping season.
Do Sweat the Small Stuff: How Micro Moments in Mobile Drive Conversions
Mobile accounts for 60% of traffic, but only 16% of purchases. This was the main topic of discussion at Dynamic Yield’s “Rise & Dine” breakfast event.
Santa’s Helpers: 5 eCommerce Strategies for Increasing Sales During the Holidays
While the competition for consumers’ holiday bucks might be stiff, these easy steps can help your business rack up the sales.