The power of collaborative filtering
With collaborative filtering, marketers can tap user data to produce product recommendations tailored to users’ individual affinities and shopping behaviors.
Unpacking the life of a web developer with Muhamad Arar
In this edition of our Employee Spotlight series, get to know Muhamad, a Tel Aviv-based Web Developer who builds web applications to refine the Dynamic Yield platform.
The only book about Amazon’s personalization secrets
The only book about Amazon’s personalization secrets, designed to arm marketers with tips, strategies, and use cases necessary to start closing the gap.
Why working with clients excites Sr. Customer Success Manager David Fine
Employee Spotlight is a series meant to surface stories of the amazing individuals behind our omnichannel personalization platform. This month meet David, a New York City-based Senior Customer Success Manager.
The opportunity cost associated with personalization
Failing to adapt to increasing consumer expectations comes at the expense of data, knowledge, technology, teams, customers, and most all of all, revenue.
Walking in the shoes of our Market Development Team Lead
Employee Spotlight is a series meant to surface stories of the amazing individuals behind our omnichannel personalization platform. This month meet Matt, a Team Lead from Market Development.
APMEX turns personalization into gold (Case Study)
Learn how the precious metals retailer, APMEX, personalized experiences for its extremely diverse customer base, resulting in double-digit growth with Dynamic Yield.
One Year Later: Anticipating Our Return to Berlin for Personalization Pioneers
Following a successful event in New York, Dynamic Yield is heading back to Germany to bring our Personalization Pioneers Summit to Berlin on Tuesday, September 6th, 2018.
Dynamic Yield Named One of Analytics Insight’s Most Innovative Companies in Machine Learning
We’re proud to be listed as one of the ’10 Most Innovative Companies in Machine Learning 2018′ by Analytics Insight.
Getting the lowdown on Research and Development from Sasha Popov
In this edition of our Employee Spotlight series, get to know Sasha, the Director of R&D, track her journey at the company for the past five years, and learn about the ins and outs of her department.
Why Personalization is The Key to Capitalizing on What Won’t Change
For marketers, planting stakes to the known tedium has long been a winning strategy. Here’s how personalization helps you capitalize on what won’t change.
Incrementality Isn’t Enough: Keeping Pace With Evolving Digital Expectations
Real-time personalization is here to stay, and financial institutions must start adopting new strategies at a faster pace to acquire and retain customers.
Challenges Publishers Are Facing Today with A/B Testing
With better testing practices and an automated personalization solution, media companies and publishers can start tackling the unique challenges they are facing and improve content performance.
Top conversion rate optimization thought leaders to follow today
Here’s the list of the top 15 conversion rate optimization experts you should watch to stay ahead of the crowd.
6 personalization trends to watch for
As marketers create new digital experiences, a number of trends will dominate the quest to connect with users at every single touchpoint.
15 Great Quotes That Will Inspire You to Start Optimizing
Brands, leaders, and practitioners from all walks of life see the positive effects of personalization, and many have shared valuable insights about the industry, as well as the notable impact they’ve witnessed in their own work.