The only book about Amazon’s personalization secrets
The only book about Amazon’s personalization secrets, designed to arm marketers with tips, strategies, and use cases necessary to start closing the gap.
No more posts to show.
Sign up for the XP² newsletter
Join thousands of readers from Target, Citi, Spotify, Hulu, Google, Sephora, and other innovative brands who read our bi-weekly XP² newsletter, delivering educational content, research, and insights straight to your inbox
You may unsubscribe at any time. Visit our privacy policy to learn more about how we process your data and your rights as a data subject.
Thanks for
signing up!
Amazon and Personalization
Driving Big Results with Personalization
+13.5% increase in grocery subscriptions- +8% uplift in AOV
- 14% uplift in click rate with Experience Email
- Incremental average check size
- Multi-million revenue driver
- Uplifts in cart value and revenue
- 89% increase in purchases
- 25% increase in enrollments
- Increased ROI from Email
- 40% increase in RPM
