This case study shows you how Hallmark created a custom video experience by recommending the most relevant videos for each user based on prior content consumption.
Learn how Hallmark used Dynamic Yield to:
- Deploy automated personalization to continuously serve the most relevant videos.
- Used real-time messaging to drive tune-ins.
- Served featured overlays to increase engagement on smartphones, tablets and desktop.
About Hallmark Channel:
Hallmark Channel is the country’s leading destination for quality family entertainment. In addition to its signature movies, the network features an ambitious lineup of original content.