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eCommerce Personalization

Deliver personalized experiences that turn browsers into shoppers into loyal customers

One platform to power consistent shopping experiences across all customer touchpoints
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Cohesive Experience icon
Craft a cohesive experience for the modern shopper
Maintain 360° view of your customer touchpoints from offline and in-store interactions to mobile apps and CRM.
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Eliminate data silos by unifying your eCommerce marketing stack
Using several vendors keeps meaningful consumer data in silos. With Dynamic Yield, all aspects are aligned enabling the richest data set in the industry.
Personalize Experience icon
Deploy in days to rapidly personalize experiences without IT
Go live in days to personalize more experiences in less time, without dependency on developers.
Discover personalization examples by others

Key features

Discover
Discover

Identify, build, and analyze audiences

Discover high-impact audiences using an advanced segmentation engine. Guild audiences according to purchase history, product affinity, customer lifetime value, weather forecast, CRM data, geography, and more.
Target
Target

Personalize content and offers to each customer

Discover, target, and personalize experiences for different sets of customer segments and use machine learning algorithms to match the right experience to the right audience segment.
Recommend
Recommend

Algorithmically predict customers’ interests

Recommend only the right products throughout the entire customer journey and let Dynamic Yield’s decision engine determine the most effective strategies to maximize revenue.
Engage
Engage

Reach customers at critical moments

Extend personalization beyond the web. Re-engage your customers with hyper-personalized emails and win back abandoners with triggered price drop and abandoned cart notifications across email and push.
Optimize
Optimize

Experiment anywhere on your digital properties

Let machine learning maximize uplifts by delivering the most relevant shopping experience, tailored to each individual user, even if user behavior changes over time.

eCommerce industry leaders are winning with Dynamic Yield

How customers are creating waves with our product recommendations
88% increase in revenue

88% increase in revenue

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15% ARPU Uplift with Personalization

15% ARPU Uplift with Personalization

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14% overall uplift in revenue per user

14% overall uplift in revenue per user

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Innovation distinguishes betweenleaders & followers.

We’re Gartner Leaders five years running – positioned highest and furthest compared to all other vendors and leaders in customer-rated categories
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Dynamic Yield integrates with top tools for Retailers

Magento Logo
Shopify Plus
Tealium
Custora
Salesforce Marketing Cloud
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Oracle Bronto
Google Analytics

Resources to fuel your efforts

Cart Abandonment guide back image

GUIDE
Shopping Cart Abandonments: An $18B Opportunity

Effectively reduce abandonments at every step of the customer journey and navigating the three phases of shopping cart abandonment to recapture valuable revenue.

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RESEARCH
Climbing the Personalization Maturity Ladder

Assess your ability to deliver superior customer experiences and begin the journey to personalization maturity.

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BLOG
eCommerce personalization trends, stats and best practices

Smart eCommerce personalization begins with this checklist of must-haves to learn its benefits, create a fitting strategy, and see real brand examples.