Partner Excellence Award Winner

This award recognizes eCommerce agency Avex for its exceptional partner accomplishments this year, onboarding the most new clients to the Dynamic Yield platform, with the highest satisfaction scores among customers and Dynamic Yield’s Partner Success team.
Awarded to the Dynamic Yield partners who exemplify true leadership and collaboration, are experts in the platform, and offer strategic guidance and support to mutual customers.
Avex is an NYC eCommerce agency and Shopify Plus Partner for high-growth fashion and lifestyle brands. Its team of experts harnesses the power of Dynamic Yield to build, tailor, and optimize custom, on-brand eCommerce user experiences that exponentially grow online businesses. Avex is laser-focused on consistency and omnichannel delivery, and together with Dynamic Yield, has helped customers speak to users wherever they are, ensuring they always want to come back.

How Avex Supports Businesses

At the intersection of technology, creativity and commerce.

The team at Avex brings years of extensive expertise in eCommerce strategy, development, and design to meet and exceed brand goals. By aligning with brands’ missions and treating them as their own, we design and build digital commerce experiences that connect brands to people through creative, technology, and culture.

A unique and highly customizable roadmap to brand success.

Built from the ground up, Avex established a scalable yet customizable process that leverages the power of Dynamic Yield to build unparalleled and ultra-personalized digital experiences. “Growth X” is Avex’s strategic Conversion Rate Optimization (CRO) Retainer Program designed specifically to optimize and scale eCommerce brands on Shopify Plus.

A user-first and data-driven approach to strategy.

By continuously A/B/n testing features, designs, content and placements, Avex’s team of eCommerce strategists continually bring new data-backed ideas to the table aimed at boosting conversion rate, increasing revenue, growing traffic, and improving customer acquisition and customer lifetime value.

The team behind the experiences

John SurdakowskiFounder and CEO

John is the CEO and Founder of Avex, an eCommerce agency based in NYC. John works closely with the strategy and partnerships teams at Avex to help define strategic initiatives and partnerships that allow the organization to deliver on its goal of providing 1:1 personalized experiences to its clients.

Veronica GelmanDirector of Client Services

Veronica has spent over a decade of her career working with various eCommerce brands across ranging verticals. During the last 4 years, Veronica worked alongside her clients to scale their businesses by providing strategic direction and solutions that helped them exceed their goals. Most recently, she oversees the Client Services & Retainer Departments at Avex, partnering closely with her team and Dynamic Yield, to ensure the success of their shared merchants.

David AnzalonePrincipal Strategist

David's role is key to helping Avex's clients thrive on Dynamic Yield. As the lead strategist at Avex, David provides strategic direction, recommendations, and reporting to clients to help them meet KPIs. David works closely with Avex's team of Strategists, Program Managers, and UX/UI Designers to deliver high-quality work and results to clients.

Sanjar SobirjonovHead of Development

Sanjar leads the engineering team at Avex and works closely with the product team at Dynamic Yield to support the ongoing growth of their shared clients. Sanjar provides support, training, and guidance to Avex's team of developers and solutions architects.

Joseph LezcanorCRO Developer

As the lead CRO developer at Avex, Joe supports Avex's clients by providing technical direction and execution of tasks in Dynamic Yield. Joe works closely with the team of Strategists, Engineers, and Designers to help deliver personalized experiences to clients.

Arielle KaminikGrowth Strategist

As one of Avex's CRO strategists, Arielle works with many key clients to help drive business results that impact performance and growth. Arielle provides roadmap strategy, data, and analytics reporting and works closely with Avex's and Dynamic Yield's teams to help clients reach their goals.