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FullStory s'intègre avec Dynamic Yield
FullStory and Dynamic Yield work together to make personalizing your digital experiences faster and more effective than ever. With FullStory’s rich analytics, you can understand why one variation served by Dynamic Yield outperformed another, where visitors are struggling in the funnel, as well as additional insights on how to improve the customer experience via Dynamic Yield’s real-time personalization capabilities.
Use Cases
Upon discovering a variation of a homepage hero banner outperformed another for a particular audience within FullStory, use the information to build and test an entirely new campaign based on the winning variation.
Win back audiences who have displayed frustration signals captured by FullStory and target them with a special promotion through Dynamic Yield once they arrive back on the site, either in the form of a popup or skinny banner.
Identify when a user is mashing their mouse or trackpad via FullStory’s RageHooks API and automatically trigger an overlay asking if the visitor requires any support or assistance finding what they are looking for.