Gartner 2021 Magic Quadrant™ for Personalization Engines

Leaders four years running.

Positioned highest for our ability to execute and furthest for completeness of vision, Dynamic Yield is proud to be named a Leader by Gartner® for a fourth consecutive year.
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Dynamic Yield received its highest critical capabilities ratings for testingScore: (3.9/5) and optimizationScore: (3.9/5) use cases, as well as for the digital commerce capabilities use case, scoring the highestScore: (3.81/5) of any other vendor evaluated in the 2021 Critical Capabilities for Personalization Engines research.

What’s the secret to our success?

  • Superior UI and streamlined workflows

    Allows marketers to run omnichannel personalization programs across web, mobile, email, and ads, through a simple UI and streamlined workflows – without having to rely on developers.
  • Best-in-class AI algorithms

    Predict customer intent and affinity in real-time through self-trained deep learning recommendation models.
  • Agile and easy-to-use platform

    Empowering teams to start small, then scale across your brand’s channels at your own pace and deploy personalization and A/B testing where it will drive impact.
  • Open architecture

    Prioritizing flexibility, security, ease-of-use, connectivity, scale, and governance, while offering a comprehensive personalization solution for enterprise-level organizations.