Core Capabilities
- Audience ManagementActivate person-level data for targeting
- A/B Testing & OptimizationExperiment anywhere on your digital properties
- PersonalizationMatch content and offers to each customer
- RecommendationsAlgorithmically predict customers’ next purchase
- Email PersonalizationDeliver timely, hyper-personalized emails
- Triggered MessagesReach customers at critical moments
Made for Scale
- Unmatched success servicesDeliver the results you need quickly, with our ongoing success services and solutions
- AdaptML™ technologyPredict customers’ next best products through self-training deep learning AI
- Personalization APIsGive developers the tools they need to build the best customer experiences
- Enterprise solutionsScale with security, privacy, and compliance, made for the enterprise
&
Google Ads Integrates with Dynamic Yield
Fortify your paid media campaigns with Dynamic Yield’s Google Ads integration. Leverage Dynamic Yield’s personalization capabilities beyond your website and target your customers with personalized ads across the Google Display Network. Replace your static Display Ads with personalized Dynamic Ads driven by Dynamic Yield’s algorithms, which can choose the best content variations in real time. Deploy personalized content or product recommendations within your ad creative, reach your audiences, and engage your customers at the right place and time using this integration.
Key Benefits
- Use Dynamic Yield's platform to serve ads and build new ad variations at scale
- Leverage your existing data from your Dynamic Yield account to deliver more precise and segmented ad experiences
- Let Dynamic Yield's powerful algorithms optimize the delivery of your ads and the ad variations you serve
- Embed Dynamic Content and personalized product recommendations within your ad creative directly from the Dynamic Yield platform
Use Case Examples
Retarget existing customers with data-driven, personalized content recommendations.
Customize ad creative with Dynamic Content focused on sales/promotions to audience segments of cost/benefit shoppers.
