Multiply your experience
optimization results

The resources to help you take
your knowledge to exponential levels

Master experience optimization in practice with an expansive collection of in-depth playbooks EXPLORE ALL 193 ARTICLES

Curated curriculums to broaden
and better your skills in key experience optimization areas EXPLORE 66 LESSONS

Helpful eCommerce insights from data
aggregated across 200M+ monthly unique users
from 300+ brands, collected over 300M+ sessions. EXPLORE THE DATA

120+ high-impact use cases deployed
by real brands from across the globe
to kickstart ideation EXPLORE 125 USE CASES

XP² is a great destination to turn to for meaningful insights, strategies and perspectives on a wide spectrum of personalization campaigns.

Shana Rungsarangnont

Digital Product Manager