Multiply your experience
optimization results
The resources to help you take
your knowledge to exponential levels
Articles
Master experience optimization in practice with an expansive collection of in-depth playbooks EXPLORE ALL 206 ARTICLES
Learning Paths
Curated curriculums to broaden
and better your skills in key experience optimization areas EXPLORE 66 LESSONS
Rooted
Personalization
Learn a scalable methodology for
building an audience-based
personalization program EXPLORE THE HUB
Benchmarks
Helpful eCommerce insights from data
aggregated across 200M+ monthly unique users
from 300+ brands, collected over 300M+ sessions. EXPLORE THE DATA

Personalization Examples
120+ high-impact use cases deployed
by real brands from across the globe
to kickstart ideation EXPLORE 135 USE CASES
Guides
Comprehensive materials on almost every topic imaginable EXPLORE 29 GUIDES & BOOKS
Encyclopedia
Expand your digital marketing
vocabulary and become fluent
in all things experience optimization EXPLORE THE A-Z OF PERSONALIZATION
Talks
Tune in to the engaging discussions happening at the forefront of the customer experience EXPLORE 508 VIDEOS