Core Capabilities
- Audience ManagementActivate person-level data for targeting
- A/B Testing & OptimizationExperiment anywhere on your digital properties
- PersonalizationMatch content and offers to each customer
- RecommendationsAlgorithmically predict customers’ next purchase
- Email PersonalizationDeliver timely, hyper-personalized emails
- Triggered MessagesReach customers at critical moments
Made for Scale
- Unmatched success servicesDeliver the results you need quickly, with our ongoing success services and solutions
- AdaptML™ technologyPredict customers’ next best products through self-training deep learning AI
- Personalization APIsGive developers the tools they need to build the best customer experiences
- Enterprise solutionsScale with security, privacy, and compliance, made for the enterprise

&
DDB
We are a full service integrated communication agency equipped for the digital age, combining creativity, culture and technology to bring ideas to life that unleash the business of our clients.
We build a « CX practice » to create transformative branded experiences for every touchpoint in the customer journey
We do this by analysing business model, road-mapping integration into brand infrastructure, and designing how it will influence buying behaviour.
- Specialties:
- CRO
- UX
- Design