Made for Scale
Meet Shopping Muse: Conversational commerce meets cutting-edge personalization. Learn more →
This award recognizes the largest sporting goods retailer in Switzerland for its experimentation-forward and data reliant approach to the customer experience. The retailer has invested heavily in embedding product recommendations across the site as well as within email, optimizing the algorithm used per position in the funnel to increase the likelihood of shoppers finding the items suited to their needs at that particular moment in time.