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- Personalization Case Studies
- $15M Uplift in Gross Profit
- 10.3% Conversion Rate Boost
- 14% overall uplift in revenue per user
- 15% ARPU Uplift with Personalization
- 15% increase in revenue per user
- 20% Increase in SEM Revenue
- 25% Uplift in Conversions
- 29% Increase in Revenue Per Session
- 37% Uplift in Performance
- 40% Increase in Conversion Rate on Mobile
- 43% Uplift in Views-Per-User
- 5-7% Uplift in Key Financial Metrics
- 54% ARPU Uplift with Predictive Targeting
- 5X ROI and 20% Conversion Rate Uplift
- 60% Increase in ARPU
- 6X ROI from PDP Recommendations
- 8% Uplift in Conversion Rate
- 8X Increase in Conversion Rate
- 9.1% Increase in Revenue Per User
- Double-Digit Growth in Revenue Per Customer
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- Web Personalization
- 10 Personalization Tactics the Pros Use to Impact Conversions
- Climbing the Personalization Maturity Ladder
- From Vision to Reality
- Gartner 2018 Magic Quadrant for Personalization Engines
- Learn to Speak eCommerce
- Mastering Micro-Segmentation for Personalization
- Personalization Maturity Assessment: 2018
- Personalization Maturity Assessment: 2019
- Personalization Maturity Assessment: Finance
- Perspectives on Personalization at Scale
- Picking A Personalization Vendor
- Real Results Report: The ROI of Personalization
- Retail Personalization Gap
- Shopping Cart Abandonments: An $18B Opportunity
- Small Screen: $169 Billion Opportunity
- The eCommerce Leaders Playbook
- The Fashion Leaders Playbook
- The Guide to Driving Impact with Personalization
- The Marketer’s Guide to Data-driven Conversion Optimization
- The Marketer’s Guide to Effective Visitor Segmentation
- The Marketer’s Guide to Landing Page Optimization
- The Power of Dynamic Experiments
- The State of Personalization in Mobile Commerce
- Personalization wins for finance
- Dynamic Yield Careers — Berlin
- Dynamic Yield Careers — London
- Dynamic Yield Careers — New York
- Dynamic Yield Careers — Singapore
- Dynamic Yield Careers — Tel Aviv
- From Traditional To Transformational
- Mobile Web: The $169B Opportunity
- Personalization = Data in Action
- Proving the Value of Personalization
- Segment, Personalize, Optimize
- The Fashion Leaders Playbook
- The Power of Now
- When it’s time to entrust your program to the experts
- Watch Webinar: Personalization = Data in Action
- Watch Webinar: The Fashion Leaders Playbook
- Watch Webinar: When it’s time to entrust your program to the experts
Posts
Case Studies
- $15M Uplift in Gross Profit
- 10.3% Conversion Rate Boost
- 14% overall uplift in revenue per user
- 15% ARPU Uplift with Personalization
- 15% increase in revenue per user
- 20% Increase in SEM Revenue
- 25% Uplift in Conversions
- 29% Increase in Revenue Per Session
- 37% Uplift in Performance
- 40% Increase in Conversion Rate on Mobile
- 43% Uplift in Views-Per-User
- 5-7% Uplift in Key Financial Metrics
- 54% ARPU Uplift with Predictive Targeting
- 5X ROI and 20% Conversion Rate Uplift
- 60% Increase in ARPU
- 6X ROI from PDP Recommendations
- 8% Uplift in Conversion Rate
- 8X Increase in Conversion Rate
- 9.1% Increase in Revenue Per User
- Double-Digit Growth in Revenue Per Customer
Company
- 10 Proven eCommerce Personalization Strategies (Free Guide)
- BILD Personalizes the Entire Fan Journey (Case Study)
- Dynamic Yield Hires David Sasson as Chief Operating Officer
- Dynamic Yield Makes Deloitte’s 2018 Technology Fast 500 List
- Dynamic Yield Makes List of 100 Best Places to Work By Crain’s New York
- Dynamic Yield Named a Leader In Personalization Engines By Gartner
- Dynamic Yield Named a Top AI Company By CB Insights
- Dynamic Yield Named One of Analytics Insight’s Most Innovative Companies in Machine Learning
- Dynamic Yield Raises $22 Million to Advance Personalization
- Dynamic Yield to Join the McDonald’s Family
- Email Personalization: From Unread to Marked as Important (Free eBook)
- Employee Spotlight: Jessica Cohen
- Employee Spotlight: Matthew Kelly
- Employee Spotlight: Sasha Popov
- How to Run a Successful Hackathon if You’re a Tech Company
- Introducing: Dynamic Yield’s Personalization Certification Program
- Investing in Dynamic Yield: Vertex Ventures’ General Partner Speaks
- Lamoda Drives Millions in Revenue with eCommerce Personalization (Case Study)
- Mastering Micro-Segmentation for Personalization (Free eBook)
- Meet the new Dynamic Yield brand – a story of our evolution and growth
- One Year Later: Anticipating Our Return to Berlin for Personalization Pioneers
- Our Journey to Series D and Becoming a Personalization Anywhere™ Platform
- Picking A Personalization Vendor: A Toolkit for eCommerce Leaders
- Recapping Our Personalization Pioneers Summit in Singapore
- Reflecting on Dynamic Yield’s Inaugural Personalization Pioneers Summit
- Reflecting on the Future of Digital after Dynamic Yield’s Personalization Pioneers Summit
- Shopping Cart Abandonment: An $18 Billion Opportunity (New Ebook)
- Talking About Tomorrow’s eCommerce Personalization Today
- The book for developing your personalization ecosystem – vision to reality
- The Fashion Leaders Playbook (Free Guide)
- The Guide to Driving Impact with Personalization (Free eBook)
- The Mobile Web: Small Screen, $169B Opportunity (Free Guide)
- The ROI of Personalization (Free eBook)
- The State of Personalization in Email: New Research Report
- The State of Personalization in Mobile Commerce: New Research Report
- What to Expect at Personalization Pioneers Summit NYC
- What’s in a year – recapping our second trip to Berlin for Personalization Pioneers Summit
- Why overhauling the way a brand speaks is worth its weight in gold
eCommerce
- 10 Ways To Merchandise Trending Products
- 23 Illuminating eCommerce Shopping Behavior Trends and Predictions
- 5 Digital Trends And Predictions Shaping Online Retail
- 50 eCommerce Segmentation Recipes You Can Start Using Today
- 7 Black Friday Mistakes to Avoid on Your Ecommerce Site
- 8 Must-Read Books For Every eCommerce Professional
- 8 Quick Wins to Increase eCommerce Holiday Sales
- 9 Must-Haves for Choosing an eCommerce Personalization Solution
- A New York Sports Fan’s Desperate Plea for Personalization
- Amazon Prime Day: Strategies to Personalize like a Goliath
- Attention Online Retailers! 7 Must-Do’s this Holiday Shopping Season
- Be my valentine – an eCommerce marketers handbook to the most romantic day of the year
- Beat the Holiday Hangover! Convert More Holiday Shoppers with Personalization
- Do Sweat the Small Stuff: How Micro Moments in Mobile Drive Conversions
- From in Line at TJ Maxx to Online: A Lesson in Checkout Optimization
- From Traditional to Progressive: Growth Hacking in eCommerce
- Here’s Why Average Revenue Per User is Your Most Important eCommerce Metric
- Holiday Shopping Product Page Optimization Checklist
- How Retail Brands Can Maximize Their Push Notification Strategy
- How to Excel with Dynamic Recommendation Strategies
- How to Improve Your Post-Purchase eCommerce Strategy
- Kopari Beauty
- Mobile Retail Apps: Designing a Better Experience
- Partner Spotlight: Diff Agency
- Proven Personalization Wins to Increase eCommerce Revenue
- Real-Time Personalization: The Gift That Helps Gift Giving
- Santa’s Helpers: 5 eCommerce Strategies for Increasing Sales During the Holidays
- Taking Advantage of the 3-Stage Shopping Cart Abandonment Timeline
- The 25-Point Checklist for Optimizing Mobile Commerce Conversions
- The Art and Science of Killer Abandoned Cart Emails
- The Economics of eCommerce Conversion Rate Optimization
- The Expert’s Guide to Driving Revenue with Product Recommendations
- The Most Overlooked Aspects of eCommerce Product Recommendations
- The Promise and Pitfalls of Omnichannel Retailing
- The Reason Real-time Optimization and Personalization is a Retail Game Changer
- The Retail Dictionary: eCommerce Terms Every Marketer Needs to Know
- The Secret to Maximizing the Lifetime Value of Your Holiday Shoppers
- Use the Power of Social Proof Marketing to Drive Conversions
- Which Recommendation Strategy Will Work? Retailers Don’t Have a Clue
Guides
- 10 Personalization Tactics the Pros Use to Impact Conversions
- Climbing the Personalization Maturity Ladder
- From Vision to Reality
- Gartner 2018 Magic Quadrant for Personalization Engines
- Learn to Speak eCommerce
- Mastering Micro-Segmentation for Personalization
- Personalization Maturity Assessment: 2018
- Personalization Maturity Assessment: 2019
- Personalization Maturity Assessment: Finance
- Personalization wins for finance
- Perspectives on Personalization at Scale
- Picking A Personalization Vendor
- Real Results Report: The ROI of Personalization
- Retail Personalization Gap
- Shopping Cart Abandonments: An $18B Opportunity
- Small Screen: $169 Billion Opportunity
- The eCommerce Leaders Playbook
- The Fashion Leaders Playbook
- The Guide to Driving Impact with Personalization
- The Marketer’s Guide to Data-driven Conversion Optimization
- The Marketer’s Guide to Effective Visitor Segmentation
- The Marketer’s Guide to Landing Page Optimization
- The Power of Dynamic Experiments
- The State of Personalization in Mobile Commerce
Infographics
- 10 Hacks to Deal with Trust, Benefits and Risk Issues
- 10 Ways Your SEO Can Complement Your CRO Work
- 5 Cyber Week Product Pages You Need to Study
- 50 Million Shoppers Prove Power of Recommendations
- 6 Powerful Digital Marketing Infographics Publishers Must See
- Benchmarking The State of Personalization Maturity
- Closing the Mobile Conversion Gap
- Infographic on The State of Personalization in Email
- The Age of The Customer Experience
- The Difference Between CTR and Revenue Based Tests
- The Road to A/B Test Success in Only 10 Steps
- Understanding Online Shopping Behavior Trends
Optimization
- 15 Great Quotes That Will Inspire You to Start Optimizing
- 40 Step On-Page SEO Checklist
- 5 Killer Conversion Optimization Presentations of 2014
- 5 Reasons Multivariate Testing Sucks and What to Do Instead
- 5 Reasons Why I Stopped Following A/B Testing Case Studies
- 6 Ways To Never Run Out of Conversion Rate Optimization Ideas
- 7 Questions to Improve Your Data-Based Web Analytics Decisions
- 71 Digital Marketing Resources on Growth, Retention, Optimization and Analytics
- 95-5 is the New Normal in eCommerce Experience Management
- A Contextual-Bandit Approach to Website Optimization
- A King’s Landing: Claim Your Landing Page Optimization Throne
- Apache HBase for the Win, Part 1: All the Ways in Which it’s Bad – and Why it’s Still Great
- Balancing the Needs of Performance Marketing and Branding
- Battling the Devils in Your Analytics & Optimization Data
- Buyer Legends Book Interview: Best-selling Authors Jeffrey & Bryan Eisenberg with Anthony Garcia
- Challenges Publishers Are Facing Today with A/B Testing
- Choosing the Right Conversion Optimization Objective
- Crafting a Successful 4-Step Conversion Optimization Strategy
- Doing Data Science in a Startup: The Hard Truth
- Don’t Trust Your Google Analytics Data Just yet, Perform a Tag Audit
- Don’t Trust Your Google Analytics Data Just yet (part 2): Get Rid of Noise With These Fundamental 9 Filters
- Drinking Our Own Brew on DynamicYield.com
- Evergreen Book Interview with Noah Fleming
- Facebook Instant Articles: A New Monetization Opportunity for Publishers?
- Going Bayesian: A Fresh Approach to A/B Testing
- HBase for the Win, Part II: 4 In-Depth Tips for Pulling Less Hair Out
- How Brands Should Build their Digital Marketing Optimization Stacks
- How to Create High-Converting Mobile Product Pages
- Into the Great Unknown: Understanding and Leveraging Dark Social Traffic
- Introducing our Bayesian A/B Testing Calculators
- It’s personal — why it’s time to deflate the great gated content debate
- Machine Learning Based Optimization vs. A/B Testing
- Most Marketers Are Choosing The Wrong Conversion Attribution KPI
- One Segmentation Secret to Influence 98% of Prospective Travelers
- Optimize Your Way to Conversion With Web Personalization
- Our 10 Most Popular Blog Posts of 2015 (Chosen By You)
- Our 10 Most-Read Blog Posts of 2014
- Patience: the Holy Grail of Optimization Success
- Personalized Exit Popups Can Increase Your Conversions by 267%
- Personalized Landing Pages: A Recipe for Success
- Publishers: Learn How to Cultivate and Grow Your Side Door Traffic
- Taking Marketing By Storm: How Weather Targeting is Boosting Conversions
- The (Real) Impact of A/B Testing and Personalization on SEO
- The Difference Between A/B Testing, Multivariate and Split URL Testing
- The Economics of eCommerce Conversion Optimization
- The Impact of Popups, Overlays, and Interstitials on SEO
- The Main KPI of Your A/B Test Is Wrong – This Is How to Do It Right
- The Right & Wrong Way To Do Email A/B Testing (And Why Your Software Provided Is Likely Ripping You Off)
- Top 15 Conversion Rate Optimization Thought Leaders to Follow
- Turning your customers’ mobile pain points into purposeful experiment design
- Uncovering the Layers of the Perfect Landing Page Design
- We Drank Our Own Brew & Here’s What Happened: A B2B Optimization Story
- Why A/B Testing Without Segmentation Makes for Average Experiences
- Why Everyone Needs to be doing Layout Personalization
- Why Most Businesses Aren’t Happy with Their CRO Results
- Why Most Marketers Fail at Web Analytics
- Why Reaching and Protecting Statistical Significance is So Important in A/B Tests
- Your Losing A/B Tests Are Actually Winning!
Personalization
- [Presentation] Deliver Powerful Personalized Experiences
- 10 Powerful Customer Experience Stats and Insights that You Can’t Ignore
- 100+ Best Digital Marketing Conferences to Attend in 2019
- 2017’s Most Popular Personalization Articles
- 3 Keys To Addressing Today’s Retail Personalization Gap (Free Report)
- 3 Tactics for Optimizing Customer Experiences, not Touchpoints
- 4 Common Personalization Myths Marketers Need to Stop Believing
- 5 Marketing Personalization Books Every Marketer Must Read
- 5 personalization strategies finance marketers can take to the bank
- 50 Research-Backed Personalization Statistics
- 6 Personalization Trends to Watch For
- A Proven Process for Onboarding Marketing Technology
- A Satisfied Customer is the Best Advertisement
- An exclusive interview with keynote speaker Wil Vivas of Cabela’s ahead of PPS: NYC
- An Introduction to Affinity-Based Recommendations
- APMEX turns personalization into gold (Case Study)
- Beating Email Fatigue with Smart Personalization
- Care/of
- Deliver Personalized Experiences through Visitor Segmentation
- Euromonitor International
- Fjallraven
- How financial brands can set realistic personalization expectations and still see big results
- How To Stop Marketing Like It’s 2007
- How to successfully pitch personalization to your boss
- Improving Revenue through Dynamic Recommendations
- In the Age of Amazon, Why Isn’t Every Retail Customer Experience Personalized?
- Incrementality Isn’t Enough: Keeping Pace With Evolving Digital Expectations
- Introducing: Personalization Maturity Assessment & Comprehensive Benchmark Report
- Introducing: Product Recommendations Use Case Explorer
- Introducing: Shopping Cart Abandonment Use Cases Discovery Tool
- Investing in the Future of Personalization and the Tool We Believe Will Power It
- Jewelry.com Increases Revenue Across Customer Journey with Personalized Recommendations (Case Study)
- Juniqe Boosts SEM Revenue by 20% With Real-Time Personalization (Case Study)
- Kopari Blends Personalization into Their Digital Strategy (Case Study)
- Liad Agmon Talks to Bloomberg News About the Future of Marketing
- LiveArea’s Douglas Hollinger on educating clients in a new personalization-driven world
- LUISAVIAROMA Personalizes Luxury Fashion (Case Study)
- Mobile Personalization: A $169 Billion Opportunity
- Opportunity Above Adherence: Dynamic Yield’s Path to GDPR Compliance
- Partner Spotlight: Beyond Personalization Tech with WiderFunnel
- Partner Spotlight: It’s Good to Be LeROI
- Partner Spotlight: The Golden Age of Personalization with BVAccel
- Personalization is a marathon – not a sprint, new report finds
- Personalization Technology: The Build vs. Buy Decision
- Personalization: Tomorrow is Now
- Predictions for the Future of Personalization
- Sabon NYC Talks Enabling Omnichannel Personalization with Dynamic Yield
- Tactics for High-Impact Triggered Emails
- Teams need to get educated if they want to move the needle with personalization
- The 26-Point Checklist for Closing the Amazon Gap
- The Dialog between Segmentation & Personalization and its Impact on Customer Experience
- The Farmer’s Dog
- The Implications of GDPR on Personalization
- The Importance of an Open Architecture Digital Marketing Software
- The Intersection of Insights, Personalization, and Eggs
- The Modern Buyer Persona and its Impact on Personalization
- The opportunity cost associated with forgoing your personalization plans
- The Roles & Structure of an Agile Personalization & Optimization Team
- The Secret to Running Smarter Dynamic Remarketing Campaigns
- The State of Personalization in Mobile Commerce
- The Value of Anonymous Visitor Tracking for Personalization
- The Year That Was: The Top Personalization Trends of 2016
- Trendseeder
- Turning Personas into Data-Driven Profiles for Segmentation
- Understanding Product Recommendations
- Unified Marketing Platform vs. Point Solutions: The Ultimate Verdict
- What’s Happening With Personalization on the Front Lines
- When it’s time to involve an agency in your personalization efforts
- Why Dynamic Yield’s partners are core to the experiences we deliver
- Why News Publishers Are Still Getting Personalization Wrong
- Why Personalization is The Key to Capitalizing on What Won’t Change
Press
- AdBirds and Dynamic Yield Announce Global Partnership
- Announcing Two New Dynamic Yield Investors…
- Dynamic Yield Raises $12 Million in Series B Funding
- Dynamic Yield and ContentSquare Announce Alliance for Powerful Visualization of Customer Experience Insights
- Dynamic Yield and Guidance Announce Strategic Partnership
- Dynamic Yield and ResponseTap Partner to Personalize Call Center Experiences
- Dynamic Yield and Sellry Announce Global Partnership
- Dynamic Yield and Tealium Partner to Enhance Personalization
- Dynamic Yield Announces Full GDPR Compliance
- Dynamic Yield Announces Global Suite of Solutions Partners
- Dynamic Yield Joins Oracle Bronto Partner Program
- Dynamic Yield Joins Shopify Plus Technology Partner Program to Scale Enterprise Personalization
- Dynamic Yield Launches A Complete Suite for Email Personalization
- Dynamic Yield Launches a Comprehensive Partnership Certification Program
- Dynamic Yield Launches Community Site for Customer Collaboration
- Dynamic Yield Launches Multi-Touch Campaigns to Scale Experience Delivery Across the Customer Journey
- Dynamic Yield Launches New Solution to Turn High Mobile Traffic Into Sales
- Dynamic Yield Launches Next-generation Landing Page Builder
- Dynamic Yield Launches Personalized News Solution
- Dynamic Yield Makes 2014 Red Herring Europe List!
- Dynamic Yield Named a Leader in Gartner Magic Quadrant for Personalization Engines
- Dynamic Yield Named a Representative Vendor in Gartner’s Personalization Market Guide
- Dynamic Yield Personalizes Experiences for 500 Million Users per Month
- Dynamic Yield Raises an Additional $32M, Expanding its Platform to the Physical World
- Dynamic Yield Releases App for Shopify Plus Merchants to Enable Rapid Personalization
- Dynamic Yield’s CEO Liad Agmon on the Future of Personalization
- Gartner Cites Dynamic Yield as a Representative Vendor for Personalization and Experimentation
- McDonald’s to Acquire Dynamic Yield, Will Use Decision Technology to Increase Personalization and Improve Customer Experience
- NAVER Corp joins funding to conclude $38M Series D
- Periscope by McKinsey and Dynamic Yield Announce Global Alliance for Enhanced Multichannel Personalization
- Playtech Partners with Dynamic Yield to Deliver Personalization to Global eGamers
- Sabon NYC Boosts eCommerce Holiday Sales by 35% with Homepage Personalization
- Sephora SEA Chooses Dynamic Yield to Personalize the Entire Customer Journey
- We Have Just Come out of Stealth-mode
- We Made the Short List: Dynamic Yield on the BVP Cloudscape!
Product
- Announcing Two-factor Authentication for Better Security
- Apply visual analytics to your personalization campaigns with our ContentSquare integration
- Experience Instant Personalization with our new Shopify Plus App
- Finally, a Community where personalization experts can exchange knowledge
- Introducing: 6 Notification Templates to Increase Your Conversions
- Introducing: Audience Explorer
- Introducing: Automated Personalization with Dynamic Yield’s Predictive Targeting
- Introducing: Controlled Test Versioning
- Introducing: Dynamic Yield for Email
- Introducing: Dynamic Yield for Mobile Web
- Introducing: Dynamic Yield’s Integration with Tealium AudienceStream
- Introducing: Easy Previewing for Experiments
- Introducing: Enhanced Experience Reports
- Introducing: Enhanced Facebook Remarketing With Dynamic Yield
- Introducing: Flexible Conversion Attribution
- Introducing: New Recommendation Strategies
- Introducing: Omnichannel Audience Sharing
- Introducing: Personalization Template Library
- Introducing: Recommendations Testing
- Introducing: Seamless Preview, Configuration, and Debugging
- Introducing: Triggered Push Notifications
- Multi-Touch Campaigns – a whole new way to personalize
- Outliers detection – ridding the extreme events threatening your A/B tests
- Owning the personalization experience with Unified Customer Profile APIs
- Personalization reporting – powerful insights to help drive your experimentation efforts
- Trigger Optimal Email Experiences with Our New Oracle Bronto Integration
Webinars
- From Traditional To Transformational
- Mobile Web: The $169B Opportunity
- Personalization = Data in Action
- Proving the Value of Personalization
- Segment, Personalize, Optimize
- The Fashion Leaders Playbook
- The Power of Now
- When it’s time to entrust your program to the experts
Authors
- Alexander Sugakov
- Aviad Ariel
- Ben Aflalo
- Ben Malki
- Charles Brun
- Claudiu Murariu
- Colton Perry
- David Fine
- Doron Taub
- Dvora Meyers
- Dynamic Yield
- Elad Rosenheim
- Gidi Vigo
- Idan Gurel
- Idan Michaeli
- Ismaël Sow
- Jacob Silber
- Jonathan Hsieh
- Laura Stude
- Leah Retta
- Liad Agmon
- Linda Bustos
- Lior Knaany
- Meir Fox
- Melanie Kyrklund
- Michael Mallazzo
- Mike Schmutz
- Mukund Ramachandran
- Natalie Refuah
- Nina Manor
- Ohad Flinker
- Ori Lavie
- Peter Borden
- Pierre Melion
- Robert Glazer
- Shana Pilewski
- Sharon Gee
- Tony Simonovsky
- Udi Zisquit
- Yael Talmor
- Yaniv Navot