fashion

Personalization and conversion optimization blog from the experts at Dynamic Yield.

LUISAVIAROMA Personalizes Luxury Fashion (Case Study)

Michael Mallazzo

Nov 10, 2017

LUISAVIAROMA Personalizes Luxury Fashion (Case Study)

Learn how Italian fashion icon LUISAVIAROMA optimized the entire customer journey and increased revenue per user with Dynamic Yield.

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Driving Big Results with Personalization

15% ARPU Uplift with Personalization
18% ARPU Uplift from Cart Page
6X ROI from PDP Recommendations
5X ROI and 20% Conversion Rate Uplift
30% Increase in Revenue Per Session
43% Uplift in Views-Per-User
$15M Uplift in Gross Profit
20% Increase in SEM Revenue
10% More Visits in One Month
25% Uplift in Conversions