About this Template

Increase product discovery and provide a guided shopping experience with a survey that generates relevant product recommendations. This template leverages self-segmenation, making it a zero-party data strategy.
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Online shopping can be overwhelming and fragmented. In order to increase retention and conversion, it is critical for companies to put the right products in front of visitors as fast as possible. This template removes the stress of browsing by prompting users to answer a few simple questions, generating relevant product recommendations based on the answers within a single experience -- even with zero-party data. Customers without accounts or cookies enabled can still participate and find relevant recommendations, meaning the company is able to provide better value to anonymous users. Plus, if used as a Gift Finder survey, this template can increase product discovery that is outside of a known customer's regular profile, increasing the likelihood of conversion.
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