Webinars
THE POWER OF NOW
USING REAL-TIME DATA TO MAXIMIZE REVENUE
THE POWER OF NOW
In this webinar, Dynamic Yield and Workarea will show you how to truly act on your data in real-time to improve your merchandising, product recommendations and personalization strategy to always show the right content to the right user.
FROM TRADITIONAL TO TRANSFORMATIONAL
BUILDING A WORLD-CLASS PERSONALIZATION TEAM
FROM TRADITIONAL TO TRANSFORMATIONAL
This webinar will offer a comprehensive framework for evaluating where your organization lies on the personalization maturity journey and provide best practices for aligning your organization to realize maximum ROI from your personalization efforts.
SEGMENT, PERSONALIZE, OPTIMIZE
UNLOCK YOUR BRAND’S GROWTH POTENTIAL WITH A WINNING PROCESS
SEGMENT, PERSONALIZE, OPTIMIZE
Today, many leading online brands are seeing a new “Super Pareto” emerging, where typically fewer than five percent of the users contribute more than 90 percent of the revenue.
MOBILE WEB
THE $169B OPPORTUNITY
MOBILE WEB
It’s official: 60% of traffic to leading US websites is now from mobile devices. But for most eCommerce brands, more mobile traffic just isn’t translating into more conversions or higher engagement. How can we fix this?
PROVING THE VALUE OF PERSONALIZATION
CALCULATING ROI OF MARKETING’S HOLY GRAIL
PROVING THE VALUE OF PERSONALIZATION
Digital personalization at scale is increasingly being recognized as marketing’s holy grail. Customers now expect personalized experiences across channels and eCommerce leaders have cited personalization as their top priority and investment area in 2017.