FROM TRADITIONAL TO TRANSFORMATIONALBUILDING A WORLD-CLASS PERSONALIZATION TEAM
FROM TRADITIONAL TO TRANSFORMATIONAL
This webinar will offer a comprehensive framework for evaluating where your organization lies on the personalization maturity journey and provide best practices for aligning your organization to realize maximum ROI from your personalization efforts.
SEGMENT, PERSONALIZE, OPTIMIZEUNLOCK YOUR BRAND’S GROWTH POTENTIAL WITH A WINNING PROCESS
SEGMENT, PERSONALIZE, OPTIMIZE
Today, many leading online brands are seeing a new “Super Pareto” emerging, where typically fewer than five percent of the users contribute more than 90 percent of the revenue.
MOBILE WEBTHE $169B OPPORTUNITY
It’s official: 60% of traffic to leading US websites is now from mobile devices. But for most eCommerce brands, more mobile traffic just isn’t translating into more conversions or higher engagement. How can we fix this?
PROVING THE VALUE OF PERSONALIZATIONCALCULATING ROI OF MARKETING’S HOLY GRAIL
PROVING THE VALUE OF PERSONALIZATION
Digital personalization at scale is increasingly being recognized as marketing’s holy grail. Customers now expect personalized experiences across channels and eCommerce leaders have cited personalization as their top priority and investment area in 2017.