Tune in to learn:
- Taking a holistic approach to A/B testing
- Setting up campaigns for optimal output
- When to use automatic allocation vs. manual
- Benefits of the Bayesian A/B testing model
- Thinking strategically about experience design
- Measuring impact and how to structure reporting
The following is an excerpt taken from a live webinar, presented by Dynamic Yield’s own Idan Gurel, Director of Customer Success Strategy, and Siva Gabbi, Director of Program Strategy and Insights. If you are interested in obtaining the full recording, please contact us at email@example.com.