How to leverage data to drive customer loyalty via personalization

Today’s consumers not only expect personalization, they demand it. In order for brands to win their share of loyalty from consumers, marketers need to have the right technology and capabilities in place to capture and apply data to reach customers in their most influenceable moments. In this webinar, Dynamic Yield is joined by special guest, CrowdTwist, an omnichannel customer loyalty platform, to discuss everything you need to know about turning one-time shoppers into loyal customers.

Tune in to learn:

  • Why personalization is important and what data can tell us
  • How to capture and build rich first-party profiles of your customers
  • The importance of data in building trust
  • How to maximize customer lifetime value by providing personalized experiences at all stages of the customer lifecycle